Apple will give you a free pair of AirPods when you buy a MacBook or iPad for school – here’s who’s eligible

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Back-to-school season is approaching, whether you want to admit it or not. For those starting college this fall, a good computer and noise-canceling headphones are the most excellent tools. Luckily, Apple has a convenient sale where you can get the best of both worlds, but without paying full price.

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Now through September 30, Apple is offering a deal just in time: you can get a free pair of AirPods or any eligible accessory of your choice when you purchase an iPad, MacBook, or iMac. Qualified purchasers are eligible for this offer, which Apple details as students, parents of higher education students, employees of public or private K-12 institutions, faculty and staff of higher education institutions, serving school board members, and select PTA/PTO executives. Read the full eligibility terms at Apple.

With this offer, there are quite a few items to pick from that are free with purchase. If you choose to grab the iPad, you have the choice of a free Apple Pencil Pro, AirPods 4, AirPods 4 with Active Noise Cancellation (extra $50 fee), AirPods Pro 2 (additional $120 fee), or a Magic Keyboard compatible with the iPad size you chose. The iPad would be just as great a choice as a MacBook or iMac, as their new software updates make them act more like a desktop. 

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You can also purchase a MacBook and have the option of AirPods 4 with Active Noise Cancellation, AirPods Pro 2 (an extra $70 fee), a Magic Mouse, a Magic Trackpad, or a Magic Keyboard with Touch ID for free. I used a MacBook Air throughout college, which was worth the purchase.

Lastly, if you choose an iMac as your weapon, your freebie can be either AirPods 4 with ANC, or AirPods Pro 2 (extra $70 fee)

All three options above would be great tools for your academic career. Apple’s desktop and iPad software has many productivity options and runs smoothly. I remember when I had to repair my college MacBook Air for the first time and used an old HP while it was in the shop. After those three days, it made me appreciate the speed, convenience, and feel of my MacBook. My younger sibling is attending college in the fall, and I encouraged them to purchase one.

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I paired my computer with my second-gen AirPods at the time, which helped me lock in more during library study sessions. Otherwise, an iPad, especially with its modern software upgrades, would be useful for most students. If you are in a field of study that requires lots of drawing, note-taking, and annotating, an iPad makes those things feel less like a chore.

iPadOS 26 on M3 iPad Air

Prakhar Khanna/ZDNET

The iMac is the grandfather of all these devices. I recommend this to those taking more online classes, as it would be tough to lug your desktop to your lecture. However, it’s still a powerful computer with lots of benefits. If you know you’ll be bouncing from class to class, something portable like the iPad or MacBook would better suit your needs. 

Apple’s back-to-school deal, where you can get a free accessory of your choosing with a device purchase, you can become the academic weapon you’ve always wanted to be. 

Looking for the next best product? Get expert reviews and editor favorites with ZDNET Recommends.

How I rated this deal 

Apple’s back-to-school deals are not a surprise to many people, as they’ve been an annual offer for a while. However, this deal has a few stipulations besides paying slightly extra fees for the more expensive accessories. You also have to spend money on a new and costly device. Because of this, we gave this offer a 4/5 Editor’s Deal rating. A free product is free; if I were a student, parent, or teacher, I would hop on this deal. 

This offer from Apple is only available during a select promotional period. The promotion began on June 17, 2025, and ends on September 30, 2025 in the US. 

However, deals are subject to sell out or expire anytime, though ZDNET remains committed to finding, sharing, and updating the best product deals for you to score the best savings. Our team of experts regularly checks in on the deals we share to ensure they are still live and obtainable. We’re sorry if you’ve missed out on this deal, but don’t fret — we’re constantly finding new chances to save and sharing them with you at ZDNET.com. 

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Apple says this offer is available to qualified purchasers within the promotional timeframe. Apple identifies qualified purchasers as students, parents of higher education students, employees of public or private K-12 institutions, faculty and staff of higher education institutions, serving school board members, and select PTA/PTO executives. Read the full eligibility terms at Apple.

This offer is available at brick-and-mortar Apple Store locations, the Apple Store for Education, and at 800-MY-APPLE. 

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We aim to deliver the most accurate advice to help you shop smarter. ZDNET offers 33 years of experience, 30 hands-on product reviewers, and 10,000 square feet of lab space to ensure we bring you the best of tech. 

In 2025, we refined our approach to deals, developing a measurable system for sharing savings with readers like you. Our editor’s deal rating badges are affixed to most of our deal content, making it easy to interpret our expertise to help you make the best purchase decision.

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